Club Atlético Bucaramanga - Rebrand
With this redesign of the Atlético Bucaramanga crest, the aim is to project a renewed identity that connects with new generations while preserving the essence that has accompanied the club throughout its history. The objective is to modernize the brand without losing the symbols that embody the pride, tradition, and passion of its fans. Every element has been carefully reinterpreted to highlight the team’s sporting legacy, but through a more contemporary, dynamic, and versatile visual language. The update introduces a fresher, more vibrant color palette that preserves the strength of the traditional tones while conveying vitality and modernity. The leopard, the club’s undisputed icon, has been stylized to emphasize its imposing and agile character, transforming it into a cleaner emblem that easily adapts to different formats. The result is a crest that honors the past, strengthens the present identity, and firmly projects Atlético Bucaramanga into the future. Copyright ©️ Pellisco
